A compelling promotional video to motivate and inspire your audience is often key to a successful campaign. Engaging video imagery and a persuasive story will reach the hearts and minds of your viewers in ways that other forms of media can’t. And in an age when many are short on time, video can cover a lot of ground quickly, conveying essential facts, emotion, values and aspiration – all within a tight timeline.
At Blue Sky, there is no formula for producing a promotional video. We use a range of techniques, including fly on the wall documentary, on screen presenters, interviews, customer endorsement, vox pop, actors, 3D fly through animation and professional voice over to present our clients’ products and services in a fresh and imaginative way.
A promotional video can be distributed through a variety of channels including social media, podcast, email campaigns, and live event screenings. Blue Sky delivers videos for all viewing scenarios and is able to advise on how to optimise your video release for the best results across all channels.