Academic Video Production

Funded by the New Economic Models in the Digital Economy (NEMODE) initiative, this academic research video presents the starting point for Dr Yip’s research into the potential online revenue opportunities for the Shakespeare Birthplace Trust. Dr Nick Yip is a lecturer in marketing at the Norwich Business School, University of East Anglia where he is seeking to help not-for-Profit organisations augment there revenue through a better understanding of online communities..

University of East Anglia – Academic Vide0

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